How Aussies Can Profit from the Euro Head Fake

Every American football fan is familiar with the head fake. It’s a type of feint that occurs when an offensive running back is confronting a defensive tackler.

The running back moves his head quickly in one direction and the defender reflexively moves the same way to intercept him. But the running back actually runs in the opposite direction, leaving the defender lunging in the air and missing the tackle.

Done correctly, the offense can rack up huge gains in yardage. The success of the head fake relies on the defense acting on reflex rather than having time to think about what is really going on.

Markets have head fakes too. This happens when some news release or other market-moving event occurs and traders act on reflex rather than taking time to dig deeper. Once the reflex reaction shows up in the market, momentum gathers, and other traders follow the trend without thinking.

Before long, the market is lunging at air, just like the football defender. Meanwhile, fundamentals are ready to go in the opposite direction, with potential gains for investors who are watching the real direction of the play rather than the head fake.

A completely predictable lunge

Something like this happened two Fridays ago. The US employment report showed larger-than-expected job gains in May. The American economy created 280,000 jobs in May; the March and April jobs totals were revised upwardly as well.

Immediately, the market assumed that the economy was stronger than other recent data suggested. This raised expectations for an official interest rate increase in September, with some analysts even putting a June rate increase back on the table.

The prospect of higher rates caused the US dollar to rally, because global capital was now expected to flow into US dollars as part of the global chase for yield.

The flipside of a stronger dollar is a weaker euro. The euro plunged from US$1.13 on Wednesday 3 June, before the jobs report, to US$1.11 on the day of the jobs report. It then traded even lower, to around US$1.10 by Monday last week.

The reflex reaction was completely predictable. More jobs meant stronger growth, which meant higher interest rates leading to a stronger US dollar and a weaker euro. The market lunged in the direction of that trade.

The only problem was that the market fell for a head fake based on the headline number. The real story was elsewhere in the jobs report…

Rising jobless

The May report also showed that unemployment increased to 5.5%, from the prior month’s level of 5.4%. That may not sound like much, but it’s a move in the opposite direction of Fed chairwoman Janet Yellen’s recent forecast of 5.0%.

Yellen gave that forecast in a speech on 22 May in which she described conditions she expected to prevail before the time was right to raise rates.

Yellen said she would act on a ‘forward-leaning basis’. This means that she might raise rates when unemployment hits, say, 5.2%, ahead of her forecast level of 5.0%. Still, the 5.5% level was a move in the opposite direction of her expectations.

This is a good example of the types of clues we look for in the analysis we conduct in my Australian-focused advisory service, Strategic Intelligence. In intelligence analysis, we call these overlooked data points ‘indications and warnings’.

A slack market

Wall Street cheered the job creation that the report showed. But we view the rising unemployment level as a reason for Yellen to wait longer before she raises interest rates.

The story behind the increase in the unemployment rate reveals why Yellen will take it slow. How can the unemployment rate increase if the economy created so many jobs?

The answer is that a lot of people came back into the workforce and started looking for jobs. New jobs were added, but the number of people looking for jobs went up also, so the percentage of unemployed in this larger pool of job seekers went up.

This change in the behaviour of the unemployed job seekers is another indication and warning. For the past several years, economists have debated whether the weak job market is structural or cyclical.

If it’s structural, that means it’s driven by embedded factors such as an ageing workforce. There’s not much that monetary policy can do about people getting older. If it’s cyclical, that means expanded business activity can absorb more labour, and monetary policy can help the business expansion along.

Yellen has leaned in favour of the cyclical interpretation, but the evidence one way or the other has been ambiguous.

The surge of new workers into the workforce in May supports Yellen’s view. If that view is correct, it means that there is an ample supply of labour waiting on the sidelines to come back into the workforce.

In turn, inflation and wage pressures will remain weak because there is still slack in the labour market. This means that Yellen can keep rates at zero for longer to encourage more job creation without fear of inflation.

Raising rates now could choke off this positive momentum. Yellen won’t raise rates until the new entrant pool dries up and the unemployment rate drops again. At this point, 2016 looks like the earliest date for a rate increase, but 2017 cannot be ruled out.

Meanwhile, the market’s reflex reaction to the head fake resulted in a stronger US dollar, which hurts US growth via exports and adds to deflationary pressure in the form of lower import prices.

Weak growth and deflation are Yellen’s other worries in addition to job creation. A strong dollar makes her effort to raise rates even more challenging. This is the basic dynamic of the currency wars that we follow.

How Aussie investors can play the head fake

A rising unemployment rate, weak growth and persistent inflation are not a recipe for an interest rate increase. Once the market realises it has lunged at thin air, attention will shift back to the real dynamic. As markets see that Yellen will not raise rates, capital flows will reverse, the US dollar will weaken and the euro will resume the rally it began last March.

The weak euro of the past year — combined with negative interest rates and quantitative easing by the European Central Bank — have converged to give a lift to European growth. Even if the euro strengthens as we expect, growth in Europe should persist because of abundant labour, Chinese capital and continued monetary ease.

Spanish manufacturing, French tourism and German exports continue to be bright spots. A rising European stock market and a rising euro are a potential ‘two-fer’ for Aussie investors. If Aussie dollar weakness persists, this dynamic could give you a chance to win on stock prices and exchange rates.


Jim Rickards,
for Money Morning

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James G. Rickards is the editor of Strategic Intelligence, the newest newsletter from Port Phillip Publishing. He is an American lawyer, economist, and investment banker with 35 years of experience working in capital markets on Wall Street. He is the author of The New York Times bestsellers Currency Wars and The Death of Money. Jim also serves as Chief Economist for West Shore Group.

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