Family Zone Share Price Continues to Tumble Despite New Partnership

Shares of Family Zone Cyber Safety Ltd [ASX:FZO] have fallen further, despite announcing its new partnership with New Zealand’s largest tech retailer.

Family Zone’s share price is down 60% from its record high on 13 October 2017.

Family Zone’s new retail partnership

This morning the cyber safety company announced the introduction of its products and services through IT retailer PB Technologies.

PB Technologies is New Zealand’s largest technology retailer to consumers and schools, servicing nearly half of all schools across the country.

The distribution partnership allows customers to access Family Zone products and services both in-store and online and for schools to incorporate its products in ‘bring your own device’ programmes.

The distribution of Family Zone’s products will be effective via all PB channels as of Christmas 2018.

Family Zone Managing Director, Tim Levy, said:

We are delighted and honoured to be selected by New Zealand’s largest computing and I.T. retailer to offer our innovative products and services across New Zealand.

Should you invest in Family Zone?

There is no momentum lacking in Family Zone’s progression. In the past two months the company has announced the launch of its world-first cyber safe mobile, a partnership with Woolworths Mobile and an agreement with Vodafone India.

Despite the slight pull back in the last few weeks, none of these announcements have been able to draw major attention to the company.

While there is definitely potential in the company, it seems investors need to start seeing results from Family Zone before they get behind the brand.

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Ryan Dinse,
For Money Morning

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Ryan Dinse is an Editor at Money Morning.

He has worked in finance and investing for the past two decades as a financial planner, senior credit analyst, equity trader and fintech entrepreneur.

With an academic background in economics, he believes that the key to making good investments is investing appropriately at each stage of the economic cycle.

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