This huge shift in the food industry could be the biggest opportunity for investors in the last decade…
You might have noticed something different at your grocery store lately…
…the addition of some new products. They might look the same, but they’re different.
I’m talking about plant-based varieties of traditionally meat or dairy-based foods.
Veganism and vegetarianism is big business right now.
You can buy vegan meat, vegan cheese, vegan ice cream — the list is huge and growing fast.
Whether this is a welcome change for you, or you couldn’t care less, you can’t deny the opportunity here.
Beyond Meat, a pioneering vegan brand, recently went public sending the stock price upwards a staggering 192% on the first day of trading.
It was the best debut listing of any company since the GFC in 2008.
The rapid uptake for plant-based foods has never been higher at any point in history.
And it’s not showing any signs of slowing down.
It’s something called the ‘Impossible Burger’.
You might have heard of it. It’s being hailed as the answer to what’s long plagued the meat-free industry.
The taste of actual meat.
These plant based ‘forgeries’ are now getting to the point where people are struggling to differentiate between them and animal products.
They even use beet juice in the ‘meat’ to make the thing look bloody. It’s a stunning replica.
And these burgers aren’t just being relegated to a tiny section of the supermarket either.
They’re showing up in fast-food chains in Australia and around the world.
In a brand new Money Morning report, Editor Katie Johnson reveals the incredible potential of this rapidly growing market.
Inside Katie’s report you’ll discover:
- Is eating less meat really good for the environment? Totally. Inside you’ll discover why eating less meat is a more effective way to reduce your impact on the planet than even cutting down on flights, or buying an electric car. Even if you don’t do it, you may be shocked by some of the figures.
- Why this way of eating has gone from fringe to mainstream: It’s not just so-called ethical reasons causing people to eat less meat. The Economist predicts we’ll need to increase global food supply by around 60% by 2050 to feed nine billion people. We need a sustainable way to do that.
- The biggest names making the massive shift to ‘meat free’: Including famous investors like Bill Gates, and companies known for their animal products. That’s right. Empires that have been built on meat and dairy are pivoting to keep up with rapidly changing interest of this market.
You’ll learn all this and more in Katie Johnson’s brand new report: ‘The Hamburger Revolution’.
To get your free copy — right now — enter your email address in the box below and click ‘Send My FREE Report’. You’ll get a downloadable PDF file delivered to your inbox within the next five minutes.
How Money Morning can make you a better, savvier investor
Edited by Sam Volkering and Ryan Dinse, Money Morning isn’t afraid to tell it like it is. From calling politicians out on the big issues to taking the mighty housing industry on single-handedly, Money Morning exists to cut through the hype and help you make sense of the stories that REALLY make a difference to your wealth.
The Money Morning team cover share market developments, company announcements and economic events that may affect your wealth. They’ll take anyone to task — banks, governments, big business — if they think someone is trying to pull a fast one with your money.
Whether you agree with Sam, Ryan and the rest of the Money Morning team or not, you’ll find their common-sense, thought-provoking arguments well worth a read — and you’ll soon realise why Money Morning is the biggest circulation daily financial email in Australia.
But don’t take my word for it — start your Money Morning adventure today…
Money Morning is 100% free and delivered to your inbox every morning, six days a week. You’ll never be charged a cent to read it.
No-spam pledge: We will NEVER rent, sell or give away your email address to anyone for any reason. You can unsubscribe from Money Morning anytime, in a few clicks, if you decide you no longer wish to receive it.
All advice is general advice and has not taken into account your personal circumstances. Please seek independent financial advice regarding your own situation, or if in doubt about the suitability of an investment.
Calculating Your Future Returns: The value of any investment and the income derived from it can go down as well as up. Never invest more than you can afford to lose and keep in mind the ultimate risk is that you can lose whatever you’ve invested. While useful for detecting patterns, the past is not a guide to future performance. Some figures contained in this report are forecasts and may not be a reliable indicator of future results. Any potential gains in this do not include taxes, brokerage commissions, or associated fees. Please seek independent financial advice regarding your particular situation. Investments in foreign companies involve risk and may not be suitable for all investors. Specifically, changes in the rates of exchange between currencies may cause a divergence between your nominal gain and your currency-converted gain, making it possible to lose money once your total return is adjusted for currency.